Script from the Tar Television Commercial
|
Video | Audio | |
| A YOUNG GIRL OF AROUND TWENTY ALONE IN HER APARTMENT. SHE FINDS A SINGLE BENT CIGARETTE AT THE BOTTOM OF HER HANDBAG, STRAIGHTENS IT AND LIGHTS IT UP. | ||
| AS SHE INHALES WE FOLLOW THE SMOKE INTO HIS MOUTH AND DOWN HER TRACHEA. | VO: Every cigarette is doing you damage. | |
| EXTREME CLOSE UP AS THE SMOKE PASSES ACROSS A MOIST AIRWAY WALL, LEAVING BEHIND A BROWN TAR STAIN. | Every time you inhale, tobacco smoke condenses in your lungs to form tar. | |
| CUT TO A HEALTHY LUNG BEING SLICED OPEN. | This is a healthy lung. | |
| A FULL BEAKER OF TAR IS POURED ONTO THE CUT SURFACE. CLOSE UP AS THE TAR SEEPS DEEP INTO THE DELICATE SPNGE-LIKE TISSUE. | And this is the amount of tar a pack-a-day smoker breathes in every year. | |
| WE REVERSE UP THE TRACHEA AND OUT OF OUR SMOKER'S MOUTH TO SEE HER STILL PUFFING AWAY ON HER BENT CIGARETTE. SHE COUGHS. | Every cigarette is doing you damage. | |
| SUPER: EVERY CIGARETTE IS DOING YOU DAMAGE. QUIT 131 848. THE NATIONAL TOBACCO CAMPAIGN. A FEDERAL, STATE AND TERRITORY HEALTH INITIATIVE. |
Smoking and your body
Tobacco use reduces not only your life expectancy but your quality of life. Many medical conditions caused by smoking can result not just in death, but in living for years with disabling health problems.
Quitters help
Quitting smoking can be one of the most difficult, yet rewarding things a person can do. Most smokers' say they would like to quit, and may have tried at least once. Some are successful the first time, but many other people try a number of times before they finally give up for good.
Health care professionals
Practical information on smoking cessation and effective strategies that general practitioners and other practice staff can apply to identify smokers and assist them to stop smoking.
Parents and smoking
Smoking causes many harms to your body but also to those around you that are younger. How does your smoking affect the ones you care for?