Script from the Artery Television Commercial
Script and Images from the Artery Television Commercial.
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VIDEO | Audio | |
| UNABLE TO FIND MATCHES, A YOUNG MAN LIGHTS HIS FIRST CIGARETTE OF THE DAY FROM THE STOVE. | ||
| AS HE INHALES, WE FOLLOW THE SWIRLING SMOKE PAST HIS LIPS AND DOWN HIS TRACHEA. | VO: Every cigarette is doing you damage. | |
| AGAINST A DARK BACKGROUND WE SEE A SECTION OF HUMAN AORTA ON A KIDNEY DISH. | This is part of an aorta, the main artery from the heart. | |
| A DOCTOR'S HAND PICKS IT UP AND SQUEEZES ALONG ITS LENGTH. YELLOW CHEESY 'GUNK' COMES OUT LIKE TOOTHPASTE. | Smoking makes the artery walls sticky and collect dangerous deposits. | |
| HE FINISHES SQUEEZING AND LAYS THE ARTERY DOWN. | This much was found in the aorta of a typical smoker... aged thirty-two | |
| AS OUR SMOKER EXHALES, WE REVERSE BACK UP HIS THROAT TO SEE HIM PUFF AWAY BLISSFULLY UNAWARE. | Every cigarette is doing you damage. | |
| SUPER: EVERY CIGARETTE IS DOING YOU DAMAGE. QUIT 131 848. THE NATIONAL TOBACCO CAMPAIGN. A FEDERAL, STATE AND TERRITORY HEALTH INITIATIVE. |
Page currency, Latest update: 14 February, 2006


