National Tobacco Youth Campaign
Youth Campaign Material
Campaign Merchandise
Tobacco Smoke is Toxic
Non English Speaking Background material
The National Tobacco Youth Campaign is a national campaign that aims to contribute to a reduction in the uptake and prevalence of smoking among young Australians.
The key messages will encourage:
* The primary target audience (young people aged 12-24 years) ‘to reject smoking’
* The secondary target audience (smoker parents) ‘to quit smoking in order to discourage your children from smoking’.
More information on youth smoking rates can be found at: Smoking behaviours of Australian secondary students in 2005
National Tobacco Youth Campaign Evaluation: June 2007
Links National Tobacco Youth Campaign
Visit National Drug Strategy site